THE BAJEN BAG
The bag that started it all
Bold, structured, and timeless. The Bajen combines heritage with modern elegance, offering generous space for your daily essentials while maintaining a sleek silhouette.
BAJEN BU NDAW
The little sister with a big voice
The bold little sister of the Bajen. A minimalist icon in a compact, versatile form. Perfect for days when you want to travel light, the Bajen Bu Ndaw delivers practicality without ever compromising on elegance
OUR STORY
Jarga is a high-end handbag and accessories brand rooted in Gambian culture and shaped by Scandinavian influence.
Founded by sisters Jankeh and Saffie Njie, Jarga honors a family legacy while redefining African luxury.
Handcrafted in The Gambia, each bag embodies heritage, strength, and elegance.
Crafted for women who carry more than style, they carry a story.
GLOBAL LUXURY, GAMBIAN CRAFTED
Rooted in Home
Luxury begins where heritage lives
In 2021, we relocated production from Europe back to The Gambia. Turning a vision into reality by producing exclusively at home, Jarga embraces its origins while proving that true luxury can thrive in Africa.
Minimalism in the Details
Where Scandinavian design meets African craft
Scandinavian influence runs through every Jarga creation. From clean lines to precise stitching, our bags reflect a philosophy of understated elegance, where Norwegian minimalism meets the richness of Gambian craftsmanship.
Empowering Artisans
Crafting legacy, one bag at a time.
Every Jarga piece is handcrafted by skilled local artisans whose work sustains families and communities. Our mission is to create dignified jobs, preserve traditional techniques, and invest in the future of SeneGambian talent.
Redefining African Luxury
A new narrative, shaped by heritage.
We are rewriting the story of African luxury.
By combining heritage with contemporary design, we craft handbags that are globally desirable, ethically produced, and deeply rooted in culture.
Step Inside the World of Jarga
More than a newsletter, it’s a community.
Discover the stories behind our bags, meet the artisans who craft them, and enjoy early access to pieces designed for women who carry culture.